The U.S. Department of Homeland Security developed this campaign. The campaign aims to educate and empower people to plan for and cope with disasters.
The campaign materials are easy to understand and use, and come in multiple languages. They include the following items:
- Fact sheets
- Mobile app
- Public service announcements
- Social media toolkits
- Videos
The campaign targets a general audience, as well as these specific audiences:
#DisasterPreparedness