Description: In this workshop, Samuel Mendez draws on their ongoing dissertation research to examine the incorporation of artificial intelligence tools into health literacy work, including creation and assessment of materials. Samuel will introduce generative AI tools that practitioners might use in their daily work, as well as the implications of more advanced AI-driven research methods for the field. Throughout, Samuel will invite critical analysis of these tools and prompt health literacy professionals to consider what AI policies/practices they want to advocate for in their own professional settings.
Objectives:
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Identify and use AI-driven tools for text-based health communication material brainstorming, production, and assessment in their next communication project.
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Describe the potential benefits and pitfalls of incorporating AI tools into an online health communication workflow.
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Identify an appropriate workplace policy to safeguard against the potential pitfalls of using AI-driven communication tools without organizational health literacy supports.
CE credits: Earn 1 credit in (CHES/MCHES), (CNE), (CPH)
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