Development of a Replicable Health Literacy Trends Analysis and ROI Model

Description: Return on Investment (ROI) helps measure effectiveness of health literacy interventions and determine whether resources invested in these initiatives yield positive results. Community Health Workers (CHWs) bridge healthcare gaps for low-literate populations through culturally congruent communication. We will unveil our novel model that examines health literacy trends using publicly available data (MEPS, ACS) and correlates findings with health literacy intervention changes (use of CHWs) to develop an ROI.  ROI analysis can be leveraged to justify funding and legislation to support health literacy programs that impact patient outcomes through improved health behaviors, increased patient satisfaction, and reduced healthcare costs.

Objectives:

1. Describe how to assess health literacy trends in their counties using publicly available data.

2. Discuss the value of a health literacy Return on Investment (ROI).

3. Examine how to use the Texas ROI model for assessing health literacy ROI in their own community setting.

CE credits: Earn 1 credit in (CHES/MCHES), (CNE), (CPH)