Description:
Success in health communication requires clarity and empathy to parse and process information—they help exchange more relevant information and promote treatment adherence. We will address clarity through examples and explore the rationale for better choices in writing strategies. We will address empathy through games and guidelines for acknowledging interlocutors—via role play and online games—and for using bias-free language for age, disability, etc.—by considering label relevance/specificity, person/identity first language, self/social reference. We will share a few unintentional puns that show how language creativity binds us together: “When you breathe, you inspire, when you do not breathe, you expire.”
Objectives:
- Recognize how clarity and empathy contribute to health literacy
- Identify and apply some plain language strategies for clarity
- Identify and apply some bias-free language guidelines for empathy
About the Speaker:
Romina Marazzato Sparano, MAT, CTA
Romina is a plain language writer and translator specialized in medical localization and health literacy. In her firm, Plainlii, she works with individuals and organizations, including Fortune 500 companies. In education, Romina designed the MATLM program at the Middlebury Institute, teaches at Plain Language Academy and directs its Spanish program (Educlaro). She is a leader at PLAIN, ATA, and SEA, is a ClearMark Awards judge, and works on standards development at ASTM and ISO.
Earn Continuing Education Hours
CHES/MCHES: Sponsored by (Institute for Healthcare Advancement), a designated provider of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc, this webinar is designated for Certified Health Education Specialists (CHES) and/or Master Certified Health Education Specialists (MCHES) to receive 1 total Category I continuing education contact hours. Maximum advanced-level continuing education contact hours available are 0. Continuing Competency credits available are 0. Provider ID#: 101864
CPH: This activity is approved for 1 credit accepted by the National Board of Public Health Examiners' Certified Public Health (CPH) recertification program.
CA Nursing: Institute for Healthcare Advancement is a provider approved by the California Board of Registered Nursing, CEP# 11933, for 1.0 contact hour.
It is the responsibility of each professional licensee to understand what his or her state licensing board requires for license renewal, as well as what that licensing board identifies as acceptable continuing education. Please contact your board for verification if you are unsure of your continuing education requirements.
Participants are solely responsible for determining if the continuing education provided is recognized by the regulatory or certifying entity to whom they wish to submit evidence of continuing education completion.
Please note that Continuing Education is available for live - not recorded sessions.
Complete the form below to register.
#IHAWebinar